BUS5112 Written Assignment 1

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Ashworth College *

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5112

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Business

Date

Nov 24, 2024

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docx

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2

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Ashley Aimable BUS5112 Marketing Management Written Assignment 1 Pick a product or brand of your choice that is sold in your geographical location. From an examination of any marketing medium (such as advertising, packaging, or website) and reflecting on the 4P’s of marketing, construct a value proposition for the product or brand. Conduct substantial research on the product or brand in order to get a good understanding of how the brand has evolved and where it is heading.
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