EBK USING MIS
EBK USING MIS
10th Edition
ISBN: 9780134658919
Author: KROENKE
Publisher: YUZU
Expert Solution & Answer
Book Icon
Chapter 9, Problem 9.7UYK

Explanation of Solution

Mention an application for Market based analysis for local bookstore:

Market based analysis is used to find the pattern of items bought by the customers and predict the future purchase decisions of the customers. It determines how the customers buy goods together and the seller needs to know this pattern as more cross selling opportunity can be created.

For example, if a customer in a general store buys bread, but didn’t buy butter, then he or she is more likely to buy jam as compared to someone who didn’t buy bread.

Local Book store can create an application for market based analysis based on lift. A lift compares products and shows the relative increase or decrease in base probability of one product when other products are purchased.

When two items have a lift of 7:

  • As it can be seen that the lift is 7, it indicates that there is an increase of 7 times in the base probability of one product, when the other product is purchased.
  • The bookstore should make certain arrangements for these two products to be bought together, may be placing them next to each other or by giving various discount or other lucrative offers.

When two items have a lift of 0...

Blurred answer
Students have asked these similar questions
I need help creating the network diagram and then revising it for the modified activity times.
Activity No. Activity Time (weeks) Immediate Predecessors 1 Requirements collection 3 2 Requirements structuring 4 1 3 Process analysis 3 2 4 Data analysis 3 2 5 Logical design 50 3,4 6 Physical design 5 5 7 Implementation 6 6 c. Using the information from part b, prepare a network diagram. Identify the critical path.
Given the following Extended-BNF grammar of the basic mathematical expressions:  Show the derivation steps for the expression: ( 2 + 3 ) * 6 – 20 / ( 3 + 1 ) Draw the parsing tree of this expression. SEE IMAGE
Knowledge Booster
Background pattern image
Similar questions
SEE MORE QUESTIONS
Recommended textbooks for you
Text book image
Np Ms Office 365/Excel 2016 I Ntermed
Computer Science
ISBN:9781337508841
Author:Carey
Publisher:Cengage
Text book image
Operations Research : Applications and Algorithms
Computer Science
ISBN:9780534380588
Author:Wayne L. Winston
Publisher:Brooks Cole
Text book image
COMPREHENSIVE MICROSOFT OFFICE 365 EXCE
Computer Science
ISBN:9780357392676
Author:FREUND, Steven
Publisher:CENGAGE L
Text book image
Oracle 12c: SQL
Computer Science
ISBN:9781305251038
Author:Joan Casteel
Publisher:Cengage Learning
Text book image
Management Of Information Security
Computer Science
ISBN:9781337405713
Author:WHITMAN, Michael.
Publisher:Cengage Learning,
Text book image
C++ for Engineers and Scientists
Computer Science
ISBN:9781133187844
Author:Bronson, Gary J.
Publisher:Course Technology Ptr