STATISTICAL TECHNIQUES FOR BUSINESS AND
17th Edition
ISBN: 9781307261158
Author: Lind
Publisher: MCG/CREATE
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Chapter 9, Problem 3P
To determine
Find the 98% confidence interval for the
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A retail chain is interested in determining whether a digital video point-of-purchase (POP) display would stimulate higher sales for a brand advertised compared to the standard cardboard point-of-purchase display. To test this, a one-shot static group design experiment was conducted over a four-week period in 100 different stores. Fifty stores were randomly assigned to the control treatment (standard display) and the other 50 stores were randomly assigned to the experimental treatment (digital display). Compare the sales of the control group (standard POP) to the experimental group (digital POP).
What were the average sales for the standard POP display (control group)?
What were the sales for the digital display (experimental group)?
What is the (mean) difference in sales between the experimental group and control group?
List the null hypothesis being tested.
Do you reject or retain the null hypothesis based on the results of the independent t-test?
Was the difference between the…
What were the average sales for the four weeks prior to the experiment?
What were the sales during the four weeks when the stores used the digital display?
What is the mean difference in sales between the experimental and regular POP time periods?
State the null hypothesis being tested by the paired sample t-test.
Do you reject or retain the null hypothesis?
At a 95% significance level, was the difference significant? Explain why or why not using the results from the paired sample t-test.
Should the manager of the retail chain install new digital displays in each store? Justify your answer.
A retail chain is interested in determining whether a digital video point-of-purchase (POP) display would stimulate higher sales for a brand advertised compared to the standard cardboard point-of-purchase display. To test this, a one-shot static group design experiment was conducted over a four-week period in 100 different stores. Fifty stores were randomly assigned to the control treatment (standard display) and the other 50 stores were randomly assigned to the experimental treatment (digital display). Compare the sales of the control group (standard POP) to the experimental group (digital POP).
What were the average sales for the standard POP display (control group)?
What were the sales for the digital display (experimental group)?
What is the (mean) difference in sales between the experimental group and control group?
List the null hypothesis being tested.
Do you reject or retain the null hypothesis based on the results of the independent t-test?
Was the difference between the…
Chapter 9 Solutions
STATISTICAL TECHNIQUES FOR BUSINESS AND
Ch. 9 - Prob. 1SRCh. 9 - Prob. 1ECh. 9 - A sample of 81 observations is taken from a normal...Ch. 9 - Prob. 3ECh. 9 - Suppose you know and you want an 85% confldence...Ch. 9 - Prob. 5ECh. 9 - Prob. 6ECh. 9 - Prob. 7ECh. 9 - Prob. 8ECh. 9 - Prob. 2SR
Ch. 9 - Prob. 9ECh. 9 - Prob. 10ECh. 9 - Prob. 11ECh. 9 - Prob. 12ECh. 9 - Prob. 13ECh. 9 - Prob. 14ECh. 9 - Prob. 3SRCh. 9 - Prob. 15ECh. 9 - Ms. Maria Wilson is considering running for mayor...Ch. 9 - Prob. 17ECh. 9 - Prob. 18ECh. 9 - Prob. 4SRCh. 9 - Prob. 19ECh. 9 - Prob. 20ECh. 9 - Prob. 21ECh. 9 - Prob. 22ECh. 9 - Prob. 23ECh. 9 - Prob. 24ECh. 9 - Prob. 25ECh. 9 - Prob. 26ECh. 9 - The same study of church contributions in Scandia...Ch. 9 - Thirty-six items are randomly selected from a...Ch. 9 - Forty-nine items are randomly selected from a...Ch. 9 - The attendance at the Savannah Colts minor league...Ch. 9 - There are 300 welders employed at Maine Shipyards...Ch. 9 - Prob. 31CECh. 9 - Prob. 32CECh. 9 - Prob. 33CECh. 9 - Prob. 34CECh. 9 - Prob. 35CECh. 9 - Prob. 36CECh. 9 - Prob. 37CECh. 9 - Prob. 38CECh. 9 - Prob. 39CECh. 9 - Prob. 40CECh. 9 - Prob. 41CECh. 9 - Prob. 42CECh. 9 - Prob. 43CECh. 9 - Prob. 44CECh. 9 - Prob. 45CECh. 9 - Prob. 46CECh. 9 - Prob. 47CECh. 9 - Prob. 48CECh. 9 - Prob. 49CECh. 9 - Prob. 50CECh. 9 - Prob. 51CECh. 9 - Prob. 52CECh. 9 - Prob. 53CECh. 9 - Prob. 54CECh. 9 - Prob. 55CECh. 9 - Prob. 56CECh. 9 - Prob. 57CECh. 9 - Prob. 58CECh. 9 - Prob. 59CECh. 9 - Prob. 60CECh. 9 - Prob. 61CECh. 9 - Prob. 62CECh. 9 - Prob. 63CECh. 9 - Prob. 64CECh. 9 - Prob. 65CECh. 9 - Prob. 66CECh. 9 - A sample of 352 subscribers to Wired magazine...Ch. 9 - Prob. 68CECh. 9 - Prob. 70DACh. 9 - Prob. 1PCh. 9 - Prob. 2PCh. 9 - Prob. 3PCh. 9 - Prob. 4PCh. 9 - Prob. 5PCh. 9 - Prob. 6PCh. 9 - Prob. 7PCh. 9 - Prob. 8PCh. 9 - Prob. 9PCh. 9 - Prob. 10PCh. 9 - Prob. 11PCh. 9 - Prob. 12PCh. 9 - Prob. 13PCh. 9 - Prob. 1CCh. 9 - Prob. 1.1PTCh. 9 - Prob. 1.2PTCh. 9 - Prob. 1.3PTCh. 9 - Prob. 1.4PTCh. 9 - Prob. 1.5PTCh. 9 - Prob. 1.6PTCh. 9 - Prob. 1.7PTCh. 9 - Prob. 1.8PTCh. 9 - Prob. 1.9PTCh. 9 - Prob. 1.10PTCh. 9 - Prob. 2.1PTCh. 9 - Prob. 2.2PTCh. 9 - Prob. 2.3PTCh. 9 - Prob. 2.4PT
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