ESSENTIALS OF STATISTICS-W/APLIA
4th Edition
ISBN: 9781305611177
Author: HEALEY
Publisher: CENGAGE L
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Chapter 7, Problem 7.12P
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A retail chain is interested in determining whether a digital video point-of-purchase (POP) display would stimulate higher sales for a brand advertised compared to the standard cardboard point-of-purchase display. To test this, a one-shot static group design experiment was conducted over a four-week period in 100 different stores. Fifty stores were randomly assigned to the control treatment (standard display) and the other 50 stores were randomly assigned to the experimental treatment (digital display). Compare the sales of the control group (standard POP) to the experimental group (digital POP).
What were the average sales for the standard POP display (control group)?
What were the sales for the digital display (experimental group)?
What is the (mean) difference in sales between the experimental group and control group?
List the null hypothesis being tested.
Do you reject or retain the null hypothesis based on the results of the independent t-test?
Was the difference between the…
What were the average sales for the four weeks prior to the experiment?
What were the sales during the four weeks when the stores used the digital display?
What is the mean difference in sales between the experimental and regular POP time periods?
State the null hypothesis being tested by the paired sample t-test.
Do you reject or retain the null hypothesis?
At a 95% significance level, was the difference significant? Explain why or why not using the results from the paired sample t-test.
Should the manager of the retail chain install new digital displays in each store? Justify your answer.
A retail chain is interested in determining whether a digital video point-of-purchase (POP) display would stimulate higher sales for a brand advertised compared to the standard cardboard point-of-purchase display. To test this, a one-shot static group design experiment was conducted over a four-week period in 100 different stores. Fifty stores were randomly assigned to the control treatment (standard display) and the other 50 stores were randomly assigned to the experimental treatment (digital display). Compare the sales of the control group (standard POP) to the experimental group (digital POP).
What were the average sales for the standard POP display (control group)?
What were the sales for the digital display (experimental group)?
What is the (mean) difference in sales between the experimental group and control group?
List the null hypothesis being tested.
Do you reject or retain the null hypothesis based on the results of the independent t-test?
Was the difference between the…
Chapter 7 Solutions
ESSENTIALS OF STATISTICS-W/APLIA
Ch. 7 - a. For each situation, find Zcritical. Alpha Form...Ch. 7 - a. The students at Littlewood Regional High School...Ch. 7 - a. SW Statewide, social workers average 10.2 years...Ch. 7 - SOC Statewide, the average score on the verbal...Ch. 7 - SOC A random sample of 423 Asian Americans drawn...Ch. 7 - SOC A sample of 105 sanitation workers for the...Ch. 7 - a. SOC Statewide, the population as a whole...Ch. 7 - SOC A school system has assigned several hundred...Ch. 7 - A random sample of 26 local sociology graduates...Ch. 7 - SOC Nationally, the per capita monthly fuel oil...
Ch. 7 - SOC/CJ A survey shows that 10 of the population is...Ch. 7 - SOC/CJ A random sample of 113 felons convicted of...Ch. 7 - In a recent statewide election. 55 of the voters...Ch. 7 - SOC/CJ Statewide, the police clear by arrest 35 of...Ch. 7 - SOC/SW A researcher has compiled a file of...Ch. 7 - SW You are the head of an agency seeking funding...Ch. 7 - PA The city manager has received a complaint from...Ch. 7 - SW The following essay questions review the basic...Ch. 7 - SOC A researcher is studying changes in the...
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