Data Analytics For Accounting
Data Analytics For Accounting
19th Edition
ISBN: 9781260375190
Author: RICHARDSON, Vernon J., Teeter, Ryan, Terrell, Katie
Publisher: Mcgraw-hill Education,
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Chapter 7, Problem 5P

If ROA is considered a key KPI for a company, what would be an appropriate benchmark? The industry’s ROA? The average ROA for the company for the past five years? The competitors’ ROA?

  1. a. How will you know if the company is making progress?
  2. b. How might Data Analytics help with this?
  3. c. How often would you need a measure of ROA? Monthly? Quarterly? Annually?
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