Management Information Systems: Managing The Digital Firm -- Student Value Edition (16th Edition)
16th Edition
ISBN: 9780135191927
Author: Kenneth Laudon, Jane Laudon
Publisher: PEARSON
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Question
Chapter 7, Problem 1IQ
Program Plan Intro
Digital marketing:
- Digital marketing refers to the marketing of services or products using digital technologies.
- Its main source is Internet but also it was promoting in the display advertising, mobile phones and other digital medium.
- Basically, it is used for brand promotion and for band awareness.
Expert Solution & Answer
Explanation of Solution
Reasons for taking a digital marketing course:
“Yes”, the user might have taken a digital marketing course.
Reason:
- The digital marketing course is especially designed to educate the person about complete digital marketing.
- There is huge and still growing demands for digital marketers, so the person might choose digital marketing course.
- The person wants to invest his or her career based on this course on a long term basic.
- This course helps to increase job opportunities.
- If one wants to start a new business based on digital marketing, this course will be more helpful for his business.
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Chapter 7 Solutions
Management Information Systems: Managing The Digital Firm -- Student Value Edition (16th Edition)
Ch. 7.3 - Prob. 1.1CQCh. 7.3 - Prob. 1.2CQCh. 7.3 - Prob. 1.3CQCh. 7.3 - Prob. 1.4CQCh. 7.3 - Prob. 2.1CQCh. 7.3 - Prob. 2.2CQCh. 7.3 - Prob. 2.3CQCh. 7 - Prob. 1IQCh. 7 - Prob. 2IQCh. 7 - Prob. 3IQ
Ch. 7 - Prob. 4IQCh. 7 - Prob. 5IQCh. 7 - Prob. 6IQCh. 7 - Prob. 1RQCh. 7 - Prob. 2RQCh. 7 - Prob. 3RQCh. 7 - Prob. 4RQCh. 7 - Prob. 5DQCh. 7 - Prob. 6DQCh. 7 - Prob. 7DQCh. 7 - Prob. 8HMPCh. 7 - Prob. 9HMPCh. 7 - Prob. 10HMPCh. 7 - Prob. 11HMPCh. 7 - Prob. 13CSQCh. 7 - Prob. 14CSQCh. 7 - Prob. 15CSQCh. 7 - Prob. 16CSQCh. 7 - Prob. 17MLMCh. 7 - Prob. 18MLM
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