Chapter 7, Problem 13CT

Summary Introduction

To determine:

Steps taken by companies to prevent users from posting negative feedback for products and services of companies.

Introduction:

The profound success of social media sites like Facebook and Twitter has enabled people to share their views and options publicly to everyone. These sites offer freedom of expression and the immediate reach of their problems to the target audience makes them a tool for the consumers to share their experiences. However, this freedom can also turn out to be bad when some miscreants report bad things on social media for their revenge.