Fundamentals of Information Systems
8th Edition
ISBN: 9781305082168
Author: Ralph Stair, George Reynolds
Publisher: Cengage Learning
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Chapter 5, Problem 8DQ
Program Plan Intro
- Mention three type of customer information your CRM system should capture and ways in which you can capture this data.
- Mention the ways in which this captured information can be used to provide better service or increase revenue.
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Chapter 5 Solutions
Fundamentals of Information Systems
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