CRAFTING+EXEC.STRAT.:...(LL)-W/ACCESS
CRAFTING+EXEC.STRAT.:...(LL)-W/ACCESS
22nd Edition
ISBN: 9781260987669
Author: Thompson
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 4, Problem 4LO
Summary Introduction

To discuss: The way activities of value chain affects cost structure and customer value proposition of a company.

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