EBK PRINCIPLES OF MARKETING
EBK PRINCIPLES OF MARKETING
17th Edition
ISBN: 9780134461434
Author: Armstrong
Publisher: YUZU
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Chapter 4, Problem 4.23MML
Summary Introduction

To discuss: The example of market research which causes harm to the participants.

Introduction:

The study of consumers by the market place and producers, to gather the required information to know the needs of the customers are termed as market research.

Summary Introduction

To explain: The brief report of governments ‘common rule’.

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