MKTG 12:STUDENT ED.-TEXT
12th Edition
ISBN: 9781337407595
Author: Lamb
Publisher: Cengage
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Chapter 4, Problem 3LO
Summary Introduction
To discuss: The significance to marketing manager of current demographic trends.
Marketing managers are those who manage the activities of marketing like customer relationship, branding, market study, product promotion.
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MKTG 12:STUDENT ED.-TEXT
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