Sociology in Our Times
Sociology in Our Times
10th Edition
ISBN: 9781285974484
Author: Diana Kendall
Publisher: Cengage Learning US
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Chapter 4, Problem 1RA-P111
Summary Introduction

Introduction

Social media is different from other forms of media outlets because, while they are owned and monitored by a company, content is provided by the users of the social media platform. This allows for anyone on that platform to share what they think and feel about an issue. They can frame the information solely how they see fit. Social media has created a place to access information that is much more diverse than any other form of media.

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Consider the different forms of media, particularly social media, and how they spread or diffuse information. Consider how elements such as size of the audience and their typical demographics play a part in the content and the speed information reaches people. Social media includes not only written information, but also video, audio, and pictures that allow people to see and hear things that are going on in real time- including social problems. Through social media, not only can someone hear the message a media outlet presents, but one can also hear about social issues such as homelessness from their peers. Groups can form to support an issue and spread their own message without the consent of a larger media conglomerate behind them.

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