Experiencing MIS
Experiencing MIS
8th Edition
ISBN: 9780134792736
Author: KROENKE
Publisher: PEARSON
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Chapter 3, Problem 4CE
Program Plan Intro

Porter’s competitive forces model:

  • This model is mainly used to realize the competitive advantage.
  • It gives the common view of the company, its competitor, and the environment of the companies.
  • This model is developed regarding the company’s common business environment.
  • This model contains the five competitive forces. They are as follows:
    • Substitute products and services
    • New market entrants
    • Traditional competitors
    • Suppliers
    • Customers

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