
International Business: Competing in the Global Marketplace
12th Edition
ISBN: 9781259929441
Author: Charles W. L. Hill Dr, G. Tomas M. Hult
Publisher: McGraw-Hill Education
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Chapter 20, Problem 4CDQ
Summary Introduction
Case summary:
Company T is a Country U–based company that was founded in the year 2003; this company is the leading producer of electric cars. The total sales of the company are said to be $7 billion, contains$25 billion assets, and with more than $30,000 staff. Company T vehicles began to become popular with its brand, and there was huge sales for the company, which in return gave good profits.
Mainly within the Country E, the company has offered incentives for buyers of electric vehicles.
Characters in the case:
Company T
Country U
Country E
To determine: Whether Company T will be successful in 5 years in case if all subsides go worldwide to electric cars.
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International Business: Competing in the Global Marketplace
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