EBK MARKETING
6th Edition
ISBN: 8220103676250
Author: Grewal
Publisher: YUZU
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Question
Chapter 20, Problem 1MA
Summary Introduction
To discuss: Whether the perception of Person X changed regarding the career in sales
Expert Solution & Answer
Explanation of Solution
According to Person X, perception of career in sales is changed a lot. Now he is thinking that selling profession plays an important role in defending competitiveness and success in the difficult and fast changing economy. Since reading this chapter Person X has a view point that, sales is not a well reputed profession but now he realized the value of sales profession.
According to Person X’s recent view point regarding a careers in sales is like that ,sales is a career with good payment ,target oriented, traveling ,good communication skill.
The sales person should possess with good behavior and appearance.
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