The meaning of technological and sociocultural environments as per the marketers. The marketers’ need to understand these environments need to explained as well. Introduction: Sociocultural environment refers to the immediate physical and social setting of the society in which the individual lives.Technological environment refers to the state of technology and science in the country and other related components.

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To determine:The meaning of technological and sociocultural environments as per the marketers. The marketers’ need to understand these environments need to explained as well.

Introduction: Sociocultural environment refers to the immediate physical and social setting of the society in which the individual lives.Technological environment refers to the state of technology and science in the country and other related components.

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