MINDTAP MANAGEMENT FOR DAFT/MARCIC'S UN
MINDTAP MANAGEMENT FOR DAFT/MARCIC'S UN
10th Edition
ISBN: 9781305627789
Author: MARCIC
Publisher: IACCENGAGE
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Chapter 2, Problem 4AL
Summary Introduction

To critically think:

Important learnings which are required in a work place, in order to operate at the best.

Introduction:

A positive work place will ensure that the employee is happy and contended over the business. This motivates the employee towards performing with an optimistic thought and giving out the best as possible. Healthy work places tend to foster excellence, productivity and camaraderie.

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1. Give one new distribution channels for Virtual Assistance (freelance business) - show a visual aid (chart/diagram) to illustrate the flow. - explain the rationale behind the recommendation. (e.g., increased market reach, improved customer experience, cost-efficiency). - connect the channel to the marketing mix: (How does it align with the overall marketing strategy? Consider product, price, promotion, and place.).  - define the target audience: (Age, gender, location, interests, etc.).  - lastly, identify the potential participants: (Wholesalers, retailers, online platforms, etc.)
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