The S Enterprise Case Study involves the causes of service upset of café. This includes the responsibility of the customer for adding the bill and tipping properly, the responsibility of the employee to type the bill in the register or in computer properly, the responsibility of the manager to investigate the store receipt history and the responsibility of the credit card to resolve this issue by providing records of the electronic transactions. It is also necessary to known the other factors of the company which are company background, day-to-day service management and long term strategic issues. Interpretation: Short term and long term recommendations are to be discussed along with the rationale for these recommendations.

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Since the end of World War II, globalization has steadily increased with rapid expansion around the turn of the 21st century. What are some of the forces driving globalization and international business? What are some of the challenges of engaging in international business compared to doing business in your home country?

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Chapter 15, Problem 4CQD

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Case Summary: The S Enterprise Case Study involves the causes of service upset of café. This includes the responsibility of the customer for adding the bill and tipping properly, the responsibility of the employee to type the bill in the register or in computer properly, the responsibility of the manager to investigate the store receipt history and the responsibility of the credit card to resolve this issue by providing records of the electronic transactions. It is also necessary to known the other factors of the company which are company background, day-to-day service management and long term strategic issues.

Interpretation:Short term and long term recommendations are to be discussed along with the rationale for these recommendations.

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Since the end of World War II, globalization has steadily increased with rapid expansion around the turn of the 21st century. What are some of the forces driving globalization and international business? What are some of the challenges of engaging in international business compared to doing business in your home country?

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