STEVENSON OPERATIONS MANAGEMENT W/CONNEC
STEVENSON OPERATIONS MANAGEMENT W/CONNEC
14th Edition
ISBN: 9781264578306
Author: Stevenson
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Chapter 15, Problem 20DRQ
Summary Introduction

To compare: Viewing suppliers as adversaries and with partners.

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You are the newly appointed CEO of TechSouth, a South African multinational technology company based in Cape Town. TechSouth specialises in manufacturing smartphones, laptops, and smart home devices. The company has a significant presence in the African market and has recently expanded into Europe and Asia. However, TechSouth is facing several critical challenges:· Declining Market Share - Over the past three years, TechSouth has lost considerable market share to both localcompetitors and international giants like Samsung and Apple. The company's products are perceived as outdated and lacking innovation.· Employee Engagement Issues - Recent employee surveys indicate low morale and engagement levels, particularly among the younger workforce, leading to high turnover rates. Many employees feel disconnected from the company's vision and mission.· Siloed Departments - The organizational structure at TechSouth is highly siloed, with departments operatingindependently rather than…
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