Business Essentials (12th Edition) (What's New in Intro to Business)
Business Essentials (12th Edition) (What's New in Intro to Business)
12th Edition
ISBN: 9780134728391
Author: Ronald J. Ebert, Ricky W. Griffin
Publisher: PEARSON
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Chapter 15, Problem 15.28C
Summary Introduction

Case summary:

The case deals with the future directions for the modern accountant. The role of the traditional accountant was analyzing past data, providing interpretation of financial data, and creating financial statements. The roles of modern Certified Public Accountant are demonstrating financial implications for overall operations, human resources, technical resources, data management, and strategy.

The trends that are emerged to the additional roles of the modem accountant are as follows:

  • Project management in the expanded role of an accountant
  • Social media has changed relationships and the way business is conducted
  • Effectiveness as a communicator is a must for the accountant
  • Fewer restrictions from physical and geographic boundaries.

To determine: The ways in which the case discussion can be applied to managerial accountants rather than to CPAs.

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