Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
6th Edition
ISBN: 9781337386920
Author: William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher: Cengage Learning
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Chapter 13.11B, Problem 2CC
Summary Introduction

To determine: The meaning of publicity and the ways organizations use it.

Introduction: Publicity is the action of expanding the mindfulness about a man, item or benefit and to catch the eye of the group is known as publicity. It is an approach to extend an organization before the prospective customer.

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