Business Driven Technology
6th Edition
ISBN: 9780073376905
Author: Paige Baltzan Instructor
Publisher: McGraw-Hill Education
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Question
Chapter 13, Problem 1OC
Program Plan Intro
Pinterest:
Pinterest is a mobile and web application technology company which is used to obtain information from internet using images and on a smaller scale, GIFs and videos.
Expert Solution & Answer
Explanation of Solution
Pinterest as a disruptive or sustaining technology:
Disruptive technology is a new way of doing something that initially does not meet the needs of existing customers. This type of technology tends to open new markets and destroy old ones. While, a sustaining technology produces an improved product that customers are eager to buy, this technology provides better, faster and cheaper products on established markets.
Pinterest is a sustaining technology. Indeed, it’s a social network like Facebook or twitter but the system is not the same as this website improved the market of the social media.
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Chapter 13 Solutions
Business Driven Technology
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