Web Development and Design Foundations with HTML5 (8th Edition)
8th Edition
ISBN: 9780134322759
Author: Terry Felke-Morris
Publisher: PEARSON
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Chapter 12, Problem 1FWD
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The web designer should be aware of many things when designing their e-commerce page with a shopping cart option on it. They are as follows:
The first thing to concern is about the safety. The webpage should have a clean appearance and should showcase recurring phrases, such as; “free returns” and it should not look unsafe or sketchy.
The second thing the web designers should keep in mind is the accessibility of the site. The shopping cart should be a simple one that is not intimidating because the studies suggest that 60% of customers leave the page without entering into the checkout page as they feel it confused or overwhelmed.
The next thing to consider is the linear nature of the site. Make the checkout process as easy and quick as possible or else it will confuse the guests. The guests may feel like their information is being stolen by the website or their card is going to be swiped multiple times.
The other issue arises when the people does not understand what the form is asking for. The people feels frustrated when the information they need is not clearly labeled and what wrong they did if an error message pops off...
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Chapter 12 Solutions
Web Development and Design Foundations with HTML5 (8th Edition)
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