Essentials of Business Communication (with Premium Website, 1 term (6 months) Printed Access Card)
10th Edition
ISBN: 9781285858913
Author: Mary Ellen Guffey, Dana Loewy
Publisher: South-Western College Pub
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Chapter 12, Problem 14CT
Summary Introduction
To determine:
The way to avoid multimedia software from stealing an individual's thunder.
Introduction:
Stealing thunder can be defined as taking someone else's idea and using it for one's own advantage or to anticipate other individual. Some presenters use multimedia presentations such as PowerPoints to "steal their thunder", this is where they expect their presentation slides to take the show instead of themselves. Stealing thunder is a social influence tactic in which negative thoughts and anticipation being revealed about an individual, that individual chooses to reveal it first.
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