Strategic planning: It denotes a process that would help managers identify desired outcomes as well as formulate plans for achieving objectives. It uses the available capabilities and resources. The changing nature of organization and surroundings should be considered. It provides a framework and a direction that is clearly defined for guiding decision making at every levels. It ensures most effective usage by focusing resources based on priorities. It allows organization to be proactive as well as take advantage of opportunities as well as trends. It enables all units to work together towards common goal. It provides measures to evaluate performances. It improves communication among the organization.

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Chapter 11, Problem 2CTQ2

Program Plan Intro

Strategic planning:

It denotes a process that would help managers identify desired outcomes as well as formulate plans for achieving objectives.

It uses the available capabilities and resources.

The changing nature of organization and surroundings should be considered.

It provides a framework and a direction that is clearly defined for guiding decision making at every levels.

It ensures most effective usage by focusing resources based on priorities.

It allows organization to be proactive as well as take advantage of opportunities as well as trends.

It enables all units to work together towards common goal.

It provides measures to evaluate performances.

It improves communication among the organization.

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