Statistics for Business & Economics
12th Edition
ISBN: 9781285528830
Author: David R. Anderson
Publisher: Cengage Learning US
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Textbook Question
Chapter 10.4, Problem 35E
In a test of the quality of two television commercials, each commercial was shown in a separate test area six times over a one-week period. The following week a telephone survey was conducted to identify individuals who had seen the commercials. Those individuals were asked to state the primary message in the commercials. The following results were recorded.
| Commercial A | Commercial B | |
| Number Who Saw Commercial | 150 | 200 |
| Number Who Recalled Message | 63 | 60 |
- a. Use α = .05 and test the hypothesis that there is no difference in the recall proportions for the two commercials.
- b. Compute a 95% confidence interval for the difference between the recall proportions for the two populations.
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Chapter 10 Solutions
Statistics for Business & Economics
Ch. 10.1 - The following results come from two independent...Ch. 10.1 - Consider the following hypothesis test....Ch. 10.1 - Consider the following hypothesis test....Ch. 10.1 - Cond Nast Traveler conducts an annual survey in...Ch. 10.1 - The USA Today reports that the average expenditure...Ch. 10.1 - Suppose that you are responsible for making...Ch. 10.1 - Consumer Reports uses a survey of readers to...Ch. 10.1 - Will improving customer service result in higher...Ch. 10.2 - The following results are for independent random...Ch. 10.2 - Consider the following hypothesis test....
Ch. 10.2 - Consider the following data for two independent...Ch. 10.2 - The U.S. Department of Transportation provides the...Ch. 10.2 - The average annual cost (including tuition, room,...Ch. 10.2 - Are nursing salaries in Tampa, Florida, lower than...Ch. 10.2 - Commercial real estate prices and rental rates...Ch. 10.2 - The College Board provided comparisons of...Ch. 10.2 - Periodically, Merrill Lynch customers are asked to...Ch. 10.2 - Researchers at Purdue University and Wichita State...Ch. 10.3 - Consider the following hypothesis test. H0:d0Ha:d0...Ch. 10.3 - The following data are from matched samples taken...Ch. 10.3 - A market research firm used a sample of...Ch. 10.3 - The price per share of stock for a sample of 25...Ch. 10.3 - Bank of Americas Consumer Spending Survey...Ch. 10.3 - The Global Business Travel Association reported...Ch. 10.3 - The College Board SAT college entrance exam...Ch. 10.3 - Scores in the first and fourth (final) rounds for...Ch. 10.3 - A manufacturer produces both a deluxe and a...Ch. 10.4 - Consider the following results for independent...Ch. 10.4 - Consider the hypothesis test H0:p1p20Ha:p1p20 The...Ch. 10.4 - A Businessweek/Harris survey asked senior...Ch. 10.4 - The Professional Golf Association (PGA) measured...Ch. 10.4 - An American Automobile Association (AAA) study...Ch. 10.4 - Chicago OHare and Atlanta Hartsfield-Jackson are...Ch. 10.4 - Businessweek reported that there seems to be a...Ch. 10.4 - In a test of the quality of two television...Ch. 10.4 - Winter visitors are extremely important to the...Ch. 10.4 - The Adecco Workplace Insights Survey sampled men...Ch. 10 - Safegate Foods, Inc., is redesigning the checkout...Ch. 10 - Home values tend to increase over time under...Ch. 10 - Mutual funds are classified as load or no-load...Ch. 10 - The National Association of Home Builders provided...Ch. 10 - Prob. 42SECh. 10 - Country Financial, a financial services company,...Ch. 10 - A large automobile insurance company selected...Ch. 10 - Medical tests were conducted to learn about...Ch. 10 - Vacation occupancy rates were expected to be up...Ch. 10 - Prob. 47SECh. 10 - One of the researchers voiced concern about the...
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