Managerial Economics: A Problem Solving Approach
Managerial Economics: A Problem Solving Approach
5th Edition
ISBN: 9781337106665
Author: Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Publisher: Cengage Learning
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Chapter 10, Problem 7MC

If a firm successfully adopts a product-differentiation strategy, the elasticity of demand for its products should

  1. a. increase.
  2. b. decrease.
  3. c. become marginal.
  4. d. be unaffected.
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Is “product crimpling” a horizontal or a vertical product differentiation? Why?
Which of the following statements is correct?   a. In the long run, both perfectly competitive firms and monopolistically competitive firms operate with excess capacity.     b. A firm operates with excess capacity when, in the long run, its level of output is below the efficient scale.     c. For any firm, efficient scale is the level of output at which the average-total-cost curve is tangent to the demand curve.     d. All of the above are correct.
Spike the Bulldog is the only seller of Zagopoly board games in Spokane. The inverse demand curve for this game is given by P = 40 – 0.5Q, where Q is in hundreds of games per month. Spike's marginal cost of producing board games is 7 + 0.1Q. a. If Spike cannot price-discriminate, what is his profit-maximizing level of output? What is his profit-maximizing price? b. How much consumer surplus will buyers of the board game receive? How much producer surplus will end up in Spike's pockets? How much deadweight loss is created by the board game monopoly? c. Suppose Spike is a magnificent salesman, able to discern perfectly his customers' willingness to pay. If he leverages this information to begin perfectly price discriminating, how many board games will he sell? d. How much surplus will buyers receive from a perfectly price- discriminating Spike? How much producer surplus will Spike capture? What will the deadweight loss due to monopoly be?
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