
EBK STRATEGIC MANAGEMENT: CONCEPTS
3rd Edition
ISBN: 8220102807938
Author: Rothaermel
Publisher: YUZU
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Chapter 10, Problem 3ESI
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To explain: The factors the managers of Company AE or Company GE focusing on continuous improvement.
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You are the newly appointed CEO of TechSouth, a South African multinational technology company based in Cape Town. TechSouth specialises in manufacturing smartphones, laptops, and smart home devices. The company has a significant presence in the African market and has recently expanded into Europe and Asia. However, TechSouth is facing several critical challenges:· Declining Market Share - Over the past three years, TechSouth has lost considerable market share to both localcompetitors and international giants like Samsung and Apple. The company's products are perceived as outdated and lacking innovation.· Employee Engagement Issues - Recent employee surveys indicate low morale and engagement levels, particularly among the younger workforce, leading to high turnover rates. Many employees feel disconnected from the company's vision and mission.· Siloed Departments - The organizational structure at TechSouth is highly siloed, with departments operatingindependently rather than…
You are the newly appointed CEO of TechSouth, a South African multinational technology company based in Cape Town. TechSouth specialises in manufacturing smartphones, laptops, and smart home devices. The company has a significant presence in the African market and has recently expanded into Europe and Asia. However, TechSouth is facing several critical challenges:· Declining Market Share - Over the past three years, TechSouth has lost considerable market share to both localcompetitors and international giants like Samsung and Apple. The company's products are perceived as outdated and lacking innovation.· Employee Engagement Issues - Recent employee surveys indicate low morale and engagement levels, particularly among the younger workforce, leading to high turnover rates. Many employees feel disconnected from the company's vision and mission.· Siloed Departments - The organizational structure at TechSouth is highly siloed, with departments operatingindependently rather than…
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EBK STRATEGIC MANAGEMENT: CONCEPTS
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