Basic Business Statistics, Student Value Edition (13th Edition)
13th Edition
ISBN: 9780321946393
Author: Mark L. Berenson, David M. Levine, Kathryn A. Szabat
Publisher: PEARSON
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Chapter 10, Problem 33PS
What social media tools do marketers commonly use? A survey by Social Media Examiner (data extracted from “2012 Social Media Marketing Industry Report." April 2012, p. 27) of B2B marketers (marketers that focus primarily on attracting businesses) and B2C marketers (marketers that primarily target consumers) reported that
a. At the 0.05 level of significance. is there evidence of a difference between 3213 marketers and 132C marketers in the proportion that commonly use LinkedIn as a social media tool?
b. Find the p-value in (a) and interpret its value.
c. At the 0.05 level of significance, is there evidence of a difference between B2B marketers and B2C marketers in the pro- portion that commonly use YouTube or other video as a social media tool?
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Chapter 10 Solutions
Basic Business Statistics, Student Value Edition (13th Edition)
Ch. 10 - If you have samples of n1=12andn2=15, in...Ch. 10 - Assume that you have a sample of n1=8, with the...Ch. 10 - What assumptions about the two populations are...Ch. 10 - Referring to Problem 10.2, construct a 95...Ch. 10 - Prob. 5PSCh. 10 - Referring to Problem 10.2, if n1=5andn2=4, at the...Ch. 10 - When people make estimates, they are influenced by...Ch. 10 - Prob. 8PSCh. 10 - A problem with a phone line that prevents a...Ch. 10 - Prob. 10PS
Ch. 10 - An important feature of digital cameras is battery...Ch. 10 - A bank with a branch located in a commercial...Ch. 10 - Repeat Problem 10.12 (a), assuming that the...Ch. 10 - As a member of the international strategic...Ch. 10 - Repeat Problem 10.14 (a), assuming that the...Ch. 10 - Prob. 16PSCh. 10 - Prob. 17PSCh. 10 - Prob. 18PSCh. 10 - Prob. 19PSCh. 10 - Nine experts rated two brands of coffee in...Ch. 10 - Prob. 21PSCh. 10 - Super Target versus Walmart: Who has the lowest...Ch. 10 - Prob. 23PSCh. 10 - Multiple myeloma, or blood plasma cancer, is...Ch. 10 - Prob. 25PSCh. 10 - The file Concrete1 contains the compressive...Ch. 10 - Prob. 27PSCh. 10 - Prob. 28PSCh. 10 - Prob. 29PSCh. 10 - Prob. 30PSCh. 10 - Prob. 31PSCh. 10 - Prob. 32PSCh. 10 - What social media tools do marketers commonly use?...Ch. 10 - Prob. 34PSCh. 10 - Prob. 35PSCh. 10 - Prob. 36PSCh. 10 - Prob. 37PSCh. 10 - Prob. 38PSCh. 10 - The following information is available is for two...Ch. 10 - In Problem 10.39, how many degrees of freedom are...Ch. 10 - In problem 10.38 and 10.39, what is the upper-tail...Ch. 10 - In Problem 10.39, what is your statistical...Ch. 10 - The following information is available for two...Ch. 10 - Prob. 44PSCh. 10 - A problem with a telephone line that prevents a...Ch. 10 - Prob. 46PSCh. 10 - A bank with a branch located in a commercial...Ch. 10 - Prob. 48PSCh. 10 - Prob. 49PSCh. 10 - Prob. 50PSCh. 10 - Prob. 51PSCh. 10 - Prob. 52PSCh. 10 - Prob. 53PSCh. 10 - What is the distinction between two independent...Ch. 10 - Prob. 55PSCh. 10 - Prob. 56PSCh. 10 - Prob. 57PSCh. 10 - The American Society for Quality (ASQ) conducted a...Ch. 10 - Prob. 59PSCh. 10 - Prob. 60PSCh. 10 - The file Restaurants contains the rating for food,...Ch. 10 - A Computer information systems professor is...Ch. 10 - Prob. 63PSCh. 10 - Prob. 64PSCh. 10 - Prob. 65PSCh. 10 - Prob. 66PSCh. 10 - Prob. 67PSCh. 10 - Prob. 68PSCh. 10 - Prob. 69PSCh. 10 - Referring to the results of Problems 10.67 and...
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