Business Driven Technology
7th Edition
ISBN: 9781259567322
Author: Paige Baltzan Instructor
Publisher: McGraw-Hill Education
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Chapter 1, Problem 3RQ
Program Plan Intro
Data
- It is the representation of objects and events which are stored and recorded in the computer.
- It exists in variety of forms such as number, value, variable, and so on.
- For example,
database in doctor’s office contains data such as patient name, address, disease, and contact number. - Data about the facts is called as structured data.
- In addition to structured data, database includes documents, e-mails, maps, images, sound and video segment called as unstructured data.
Information:
- These are the processed data that increase the information of the individual using it.
- Data are useless in their present form so it is preprocessed and represent it as the information to the user.
- It is converted into the meaningful form during the processing phase of the information processing cycle.
Business Intelligence (BI):
Information collected from various sources to make a strategic decision in a company is called as business intelligence.
- The source of information for BI is gathered from customers, suppliers, partners, competitors, and industries.
Knowledge:
The skills, expertise and experience of a person coupled with information and intelligence, which develops the person’s cerebral resources, is called as knowledge.
When data is moved towards knowledge, more and more variables can be included for analysis, resulting in more precise problem solving and decision making.
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