Business Analytics (2nd Edition)
2nd Edition
ISBN: 9780321997821
Author: James R. Evans
Publisher: PEARSON
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Textbook Question
Chapter 1, Problem 13PE
Total marketing effort is a term used to describe the critical decision factors that affect demand: price, advertising, distribution, and product quality. Let the variable x represent total marketing effort. A typical model that is used to predict demand as a
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Une Entreprise œuvrant dans le domaine du multividéo donne l'opportunité à ses
programmeurs-analystes d'évaluer la performance des cadres supérieurs.
Voici les résultats obtenues (sur une échelle de 10 à 50) où 50 représentent une
excellente performance. 10 programmeurs furent sélectionnés au hazard pour
évaluer deux cadres. Un rapport Excel est également fourni.
Programmeurs
Cadre A Cadre B
1
34
36
2
32
34
3
18
19
33
38
19
21
21
23
7
35
34
8
20
20
9
34
34
10
36
34
Test d'égalité des espérances: observations pairées
A television news channel samples 25 gas stations from its local area and uses the results to estimate the average gas price for the state. What’s wrong with its margin of error?
You’re fed up with keeping Fido locked inside, so you conduct a mail survey to find out people’s opinions on the new dog barking ordinance in a certain city. Of the 10,000 people who receive surveys, 1,000 respond, and only 80 are in favor of it. You calculate the margin of error to be 1.2 percent. Explain why this reported margin of error is misleading.
Chapter 1 Solutions
Business Analytics (2nd Edition)
Ch. 1 - Discuss how you might use business analytics in...Ch. 1 - A supermarket has been experiencing long lines...Ch. 1 - Suggest some metrics that a hotel might want to...Ch. 1 - Prob. 4PECh. 1 - Classify each of the data elements in the Sales...Ch. 1 - Identify each of the variables in the Excel file...Ch. 1 - Classify each of the varaibles in the Excel file...Ch. 1 - A survey handed out to individuals at a major...Ch. 1 - A bank developed a model for predicting the...Ch. 1 - Four key marketing decision variables are price...
Ch. 1 - Suppose that a manufacturer can produce a part for...Ch. 1 - Return on investment (ROl) is computed in the...Ch. 1 - Total marketing effort is a term used to describe...Ch. 1 - Automobiles have different fuel economies (mpg),...Ch. 1 - A manufacturer of mp3 players is preparing to set...Ch. 1 - The demand for airline travel is quite sensitive...
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