You are hired as a consultant by Yellowstone Inc. to prepare a report based on the undermentioned criteria. You will choose a product from a CARICOM Caribbean Company (MEMBER STATES ONLY) in the food-processing sector with information available on the internet, that is currently not available by any means outside of the CARICOM Caribbean region (MEMBER STATES ONLY). You will conduct a comprehensive study of the international business environment, that is, the geography, history, politics, government, economics, and culture of a new country, outside of the CARICOM Caribbean region, from which you believe the product chosen could be sold profitably. Propose a strategy for internationalization. Looking particularly at entry strategies that could be utilized as discussed in the course. You will need to keep in mind the domestic realities of the company and the chosen product by conducting a situation analysis to start. You are also required to suggest an international strategy after an analysis of all strategies discussed in the course. There must be at least 12 academic sources. This must include at least 8 scholarly peer reviewed journal sources which can be found via UWILinc or Google Scholar
You are hired as a consultant by Yellowstone Inc. to prepare a report based on the
undermentioned criteria.
You will choose a product from a CARICOM Caribbean Company (MEMBER STATES
ONLY) in the food-processing sector with information available on the internet, that is
currently not available by any means outside of the CARICOM Caribbean region (MEMBER
STATES ONLY). You will conduct a comprehensive study of the international business
environment, that is, the geography, history, politics, government, economics, and culture of a
new country, outside of the CARICOM Caribbean region, from which you believe the
product chosen could be sold profitably. Propose a strategy for internationalization. Looking
particularly at entry strategies that could be utilized as discussed in the course. You will need
to keep in mind the domestic realities of the company and the chosen product by conducting a
situation analysis to start. You are also required to suggest an international strategy after an
analysis of all strategies discussed in the course. There must be at least 12 academic sources.
This must include at least 8 scholarly peer reviewed journal sources which can be found
via UWILinc or Google Scholar.
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