Why should marketers be aware of the BRIC countries?Multiple ChoiceThey are a microcosm of the rest of the world.They have had the most dramatic changes in culture and consumer buying patterns.They have stable population growth, which makes them easier to study.They represent almost half the world's population.They are likely to be the source of most market growth.

BRIC countries, namely Brazil, Russia, India, and China, have garnered significant attention from…

Answered: Why should marketers be aware of the…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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