Why might retailers use ENVIRONICS Analytics tools, such as ENVISION, and the data within it? The information provideS undates and descrintions of current fads
Why might retailers use ENVIRONICS Analytics tools, such as ENVISION, and the data within it? The information provideS undates and descrintions of current fads
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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
Transcribed Image Text:Why might retailers use ENVIRONICS Analytics tools, such as ENVISION, and the
data within it?
O The information provides updates and descriptions of current fads
They provide retailers with demographic information from Statistics Canada,
among other data.
They can provide phone numbers of customers to call
Retailers use the information provided when entering international markets
The literature provides retailers with quarterly economic trends that are easily
understood.
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