Which of the following

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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- Which of the following is the idea that an organization should try to satisfy customers’ needs through coordinated activities that also allow it to achieve its own goals?
 
Marketing research
 
Market segmentation
 
Target marketing
 
Marketing concept
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Step 1

Marketing concept 

when the marketing concept is always depends upon the products which making customers satisfied.

Marketing is the concept of creating, distributing, promoting and pricing, services that facilitate the relationship between the marketer and the customer.

 

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