Which of the following is NOT one of the broad factors manufacturers must consider v establishing a strategy for getting their products into the hands of the ultimate custom Choosing retail partners. Identifying types of retailers. Facilitating retail strategy. Managing a multichannel strategy. All of these are considered when establishing a strategy.
Which of the following is NOT one of the broad factors manufacturers must consider v establishing a strategy for getting their products into the hands of the ultimate custom Choosing retail partners. Identifying types of retailers. Facilitating retail strategy. Managing a multichannel strategy. All of these are considered when establishing a strategy.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Which of the following is NOT one of the broad factors manufacturers must consider when establishing a strategy for getting their products into the hands of the ultimate customer?
1. ○ Choosing retail partners.
2. ○ Identifying types of retailers.
3. ○ Facilitating retail strategy.
4. ○ Managing a multichannel strategy.
5. ○ All of these are considered when establishing a strategy.
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