Which of the following best summarizes the research on social norms marketing and alcohol consumption in college students? O It can reduce alcohol consumption for heavy drinkers but doesn't have any effect on students who are light drinkers. O It is effective at reducing alcohol consumption regardless of how much a person drinks. It can increase alcohol consumption for light drinkers but doesn't have any effect on students who do not drink alcohol. O It can reduce alcohol consumption for heavy drinkers but can increase alcohol consumption for light drinkers.

Ciccarelli: Psychology_5 (5th Edition)
5th Edition
ISBN:9780134477961
Author:Saundra K. Ciccarelli, J. Noland White
Publisher:Saundra K. Ciccarelli, J. Noland White
Chapter1: The Science Of Psychology
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Which of the following best summarizes the research on social norms marketing and alcohol
consumption in college students?
O It can reduce alcohol consumption for heavy drinkers but doesn't have any effect on students who are light
drinkers.
It is effective at reducing alcohol consumption regardless of how much a person drinks.
O It can increase alcohol consumption for light drinkers but doesn't have any effect on students who do not
drink alcohol.
O It can reduce alcohol consumption for heavy drinkers but can increase alcohol consumption for light
drinkers.
Transcribed Image Text:Which of the following best summarizes the research on social norms marketing and alcohol consumption in college students? O It can reduce alcohol consumption for heavy drinkers but doesn't have any effect on students who are light drinkers. It is effective at reducing alcohol consumption regardless of how much a person drinks. O It can increase alcohol consumption for light drinkers but doesn't have any effect on students who do not drink alcohol. O It can reduce alcohol consumption for heavy drinkers but can increase alcohol consumption for light drinkers.
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