When they act as a profit-maximizing cartel, each company will produce information, each firm earns a daily profit of $ cans and charge $ , so the daily total industry profit in the beer market is $ per can. Given this

ENGR.ECONOMIC ANALYSIS
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Chapter1: Making Economics Decisions
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### Monopolistic Behavior in a Duopoly Market: Case Study of Mays and McCovey Beer-Brewing Companies

#### Overview
Mays and McCovey are beer-brewing companies that operate in a duopoly (two-firm oligopoly). The daily marginal cost (MC) of producing a can of beer is constant and equals $0.60 per can. Assume that neither firm had any startup costs, so marginal cost equals average total cost (ATC) for each firm.

#### Scenario
Suppose that Mays and McCovey form a cartel, and the firms divide the output evenly. *(Note: This is only for convenience; nothing in this model requires that the two companies must equally share the output.)*

#### Task
Place the black point (plus symbol) on the following graph to indicate the profit-maximizing price and combined quantity of output if Mays and McCovey choose to work together.

#### Graph Explanation
The graph is a Price (Dollars per can) vs. Quantity (cans per day) chart representing the market situation for Mays and McCovey.

1. **Axes:**
   - The vertical axis represents the price in dollars per can, ranging from $0.30 to $1.00.
   - The horizontal axis represents the quantity of cans per day ranging from 0 to 1400.

2. **Curves:**
   - **Demand Curve (Blue Line):** This negatively sloped line shows the relationship between the price of the beer and the quantity demanded.
   - **Marginal Cost / Average Total Cost Line (Orange Line):** This horizontal line at $0.60 represents the constant marginal and average total cost of producing beer.
  
3. **Monopoly Outcome:**
   - The marked "Monopoly Outcome" area indicates the point where the cartel maximizes profit by coordinating to produce less output than a competitive market would, thereby raising prices.

4. **Other Features:**
   - Dashed lines and grids are used to clearly show prices at specific quantities.

#### Conclusion
To find the profit-maximizing price and combined quantity of output when Mays and McCovey operate as a cartel, position the black point (plus symbol) prominently on the graph at the intersection indicating the monopoly outcome. This point maximizes their combined profits under coordinated behavior in a duopoly market setting.

#### Action Required
Ensure you place the black point on the graph to visually
Transcribed Image Text:### Monopolistic Behavior in a Duopoly Market: Case Study of Mays and McCovey Beer-Brewing Companies #### Overview Mays and McCovey are beer-brewing companies that operate in a duopoly (two-firm oligopoly). The daily marginal cost (MC) of producing a can of beer is constant and equals $0.60 per can. Assume that neither firm had any startup costs, so marginal cost equals average total cost (ATC) for each firm. #### Scenario Suppose that Mays and McCovey form a cartel, and the firms divide the output evenly. *(Note: This is only for convenience; nothing in this model requires that the two companies must equally share the output.)* #### Task Place the black point (plus symbol) on the following graph to indicate the profit-maximizing price and combined quantity of output if Mays and McCovey choose to work together. #### Graph Explanation The graph is a Price (Dollars per can) vs. Quantity (cans per day) chart representing the market situation for Mays and McCovey. 1. **Axes:** - The vertical axis represents the price in dollars per can, ranging from $0.30 to $1.00. - The horizontal axis represents the quantity of cans per day ranging from 0 to 1400. 2. **Curves:** - **Demand Curve (Blue Line):** This negatively sloped line shows the relationship between the price of the beer and the quantity demanded. - **Marginal Cost / Average Total Cost Line (Orange Line):** This horizontal line at $0.60 represents the constant marginal and average total cost of producing beer. 3. **Monopoly Outcome:** - The marked "Monopoly Outcome" area indicates the point where the cartel maximizes profit by coordinating to produce less output than a competitive market would, thereby raising prices. 4. **Other Features:** - Dashed lines and grids are used to clearly show prices at specific quantities. #### Conclusion To find the profit-maximizing price and combined quantity of output when Mays and McCovey operate as a cartel, position the black point (plus symbol) prominently on the graph at the intersection indicating the monopoly outcome. This point maximizes their combined profits under coordinated behavior in a duopoly market setting. #### Action Required Ensure you place the black point on the graph to visually
## Understanding Oligopoly Behavior and Profit Maximization

### Graph Description

The graph on the screen displays the relationship between the price and quantity of cans of beer. There are two curves:
- **Demand Curve** (indicated in blue): It slopes downward from left to right, showing that as the quantity of cans increases, the price decreases.
- **Marginal Revenue (MR) Curve** (indicated in black): This curve also slopes downward and lies below the demand curve, representing the additional revenue gained from selling one more unit.

### Problem Description and Analysis

When the two companies act as a profit-maximizing cartel:
- Each company will produce _____ cans.
- Each company will charge $_____ per can.
Given this information:
- Each firm earns a daily profit of $_____.
- Therefore, the daily total industry profit in the beer market is $_____.

### Noncooperative Behavior in Oligopolies

Oligopolists often act on their own self-interest rather than cooperatively, which can decrease total market profit. Assume the two companies form a cartel and decide to cooperate. Each initially agrees to produce half the quantity that maximizes total industry profit.

Now, suppose Company Mays decides to break the collusion agreement by increasing its output by 50%, while Company McCovey continues to produce the agreed-upon amount.

### Analysis of Collusion Deviation

Mays's deviation results in:
- The price of a can of beer changing to $_____.
- Mays's profit changing to $_____.
- McCovey's profit changing to $_____.

Therefore, you can conclude that total industry profit _____ when Mays increases its output beyond the collusive quantity.

### Conclusion

This exercise in oligopoly behavior illustrates the tension between cooperative and noncooperative strategies in industry markets. It shows how deviations from collusive agreements impact pricing, individual profits, and total market profits.
Transcribed Image Text:## Understanding Oligopoly Behavior and Profit Maximization ### Graph Description The graph on the screen displays the relationship between the price and quantity of cans of beer. There are two curves: - **Demand Curve** (indicated in blue): It slopes downward from left to right, showing that as the quantity of cans increases, the price decreases. - **Marginal Revenue (MR) Curve** (indicated in black): This curve also slopes downward and lies below the demand curve, representing the additional revenue gained from selling one more unit. ### Problem Description and Analysis When the two companies act as a profit-maximizing cartel: - Each company will produce _____ cans. - Each company will charge $_____ per can. Given this information: - Each firm earns a daily profit of $_____. - Therefore, the daily total industry profit in the beer market is $_____. ### Noncooperative Behavior in Oligopolies Oligopolists often act on their own self-interest rather than cooperatively, which can decrease total market profit. Assume the two companies form a cartel and decide to cooperate. Each initially agrees to produce half the quantity that maximizes total industry profit. Now, suppose Company Mays decides to break the collusion agreement by increasing its output by 50%, while Company McCovey continues to produce the agreed-upon amount. ### Analysis of Collusion Deviation Mays's deviation results in: - The price of a can of beer changing to $_____. - Mays's profit changing to $_____. - McCovey's profit changing to $_____. Therefore, you can conclude that total industry profit _____ when Mays increases its output beyond the collusive quantity. ### Conclusion This exercise in oligopoly behavior illustrates the tension between cooperative and noncooperative strategies in industry markets. It shows how deviations from collusive agreements impact pricing, individual profits, and total market profits.
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