Answered: What qualifies as a popular website?…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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What qualifies as a popular website? What alternatives do small businesses have if they cannot afford it?

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A popular website should have a quality which can explain all the things needed to the customer. A website can be popular only when it attractive and includes all the possible information which can help a person to know about a business or a company. For a small business, websites can be very costly, so they can use different alternatives of a website. Alternatives for a website can be explained below.

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