What is your reaction to learning about some of the legal ways in which firms influence the regulatory process in the US? Discuss your perspective on corporate political activity in the US – is it ethical or unethical and is it good for society, harmful, or neutral? If there was anything you could change about the use of corporate political activity tactics in the US, what would you alter?

What is your reaction to learning about some of the legal ways in which firms influence the regulatory process in the US? Discuss your perspective on corporate political activity in the US – is it ethical or unethical and is it good for society, harmful, or neutral? If there was anything you could change about the use of corporate political activity tactics in the US, what would you alter?

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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