Q: What function does an industrial classification system help marketers perform?
A: Industry categorization is a sort of economic taxonomy that groups businesses, organizations, and…
Q: Some companies do not see the marketing environment as uncontrollable. They take a A. wait-and-see;…
A: Marketers frequently approach data from a reactive perspective, meaning that they implement…
Q: Provide a brief description of Globalization and indicate three (3) ways that Globalization is…
A: Ans. Introduction Globalization refers to the process in which trade and technology related…
Q: State the importance of marketing ethics.
A: Ethics is concerned with the values you claim to hold dear. However, ethics is meaningless. Because…
Q: What should marketers consider as they decide whether to license or enter into a joint venture in a…
A: Entry strategy can be explained as the strategy used by the company to enter the market, the…
Q: Identify two possible problems associated with niche tourism in one Caribbean destination and…
A: Tourism industry has been flourishing in the recent years. A country' government promotes their…
Q: In your local area, identify a group of people with unsatisfied product needs who represent a…
A: The job of the marketers is one of the most effective and important works for society and the…
Q: When buying merchandise, retailers must also consider other factors in terms of the merchandise…
A: The merchandise would be any item or sensible that an organization is selling to customers or…
Q: what is the industry life cycle? and determine where the high-performance sportswear industry is?
A: The Industry Lifecycle can be elaborated as the concept of business that studies the different…
Q: Why was BoltBus’s selection of a target market so vital to the success of its marketing strategy?
A: The market segmentation involves the act of grouping customers by marketers to form segment of…
Q: Franklin Fincowsky states that "how managers manage their workforce may be the single most important…
A: Mangers are one of the important aspects when it comes to handling everything. They always tell you…
Q: How has the Internet facilitated the organizational buying process?
A: The Internet has changed the manner in which organizations direct their tasks. The global…
Q: ain purpose of transp
A: Moving people, animals, and things from one place to another is referred to as transportation. Air,…
Q: Is Dell a producer vs a retailer? What information from the 10-K supports your position?
A: SEC is an independent agency regulated by the federal government. It is held responsible for…
Q: How can you tell the difference between real and fake content on social media?
A: Internet is laced with all the types of information whichever is required. There are chances of…
Q: Cost, speed, and dependability need to be considered when deciding upon modes of transportation. ()…
A: Every company takes into consideration some of the factors while making the choice of deciding the…
Q: List the differences between concentrated and differentiated strategies, and describe the advantages…
A: A corporation can increase total revenues through a distinct strategy by focusing on numerous…
Q: What is a brand and what are the benefits of hospitality brand - affiliation?
A: The phrase "brand" refers to a marketing and promotional concept that aids customers in recognising…
Q: Define geodemographic segmentation. Identify several types of firms that might employ this type of…
A: Ans. Introduction Geographic segmentation is a marketing system used to target items or…
Q: Define a database. What is its purpose, and what does it include?
A: Information technology is very important in today's world. Firms all around the world want the…
Q: List important international trade agreements.
A: Trade agreements can open doors for Americans and help the US economy grow. They establish "rules of…
Q: Specifically, how should the ethical issues raised by computer, information, and internet…
A: There is a high probability of breaking ethical codes if one makes use of technology and its…
Q: Name the five basic steps in conducting marketing research, including the two types of data and four…
A: With constant change as the norm in marketing and business, one constant remains the need for…
Q: What are some of the barriers Alibaba is facing as it expands globally?
A: Ans. Introduction As it grows around the world, it faces serious rivalry from any semblance of eBay…
Q: What is your idea for creating a fresh and memorable sampling experience for a new alcoholic…
A: It is important for companies to have a good sample distribution in the market because it helps to…
Q: how fast-food outlets and FMCG companies in South Africa can responsibly manage business operations…
A: A discussion of how fast food outlets and FMCG firms operating in South Africa may address palm oil…
Q: You are the head of operations for a large manufacturing company in Cape Town, ABC Manufacturers,…
A: Customer dissatisfaction signifies the condition of dissatisfaction in the customer that may have…
Q: How do the factors that influence ethical or unethical decisions interact?
A: Every company will try to maximize its market share and profit levels to become successful. There…
Q: Designing the Marketing Organization and Developing schedules are part of what phase? a. Marketing-…
A: Marketing is the concept that describes the complete process of attracting customers to make a…
Q: Critique the role of social responsibility and ethics in improving marketing performance.
A: Social responsibility is stated to business actions where they are performing activities which is…
Q: In which stage of the business buying decision process is GE’s reputation likely to have the most…
A: The business is huge compared to the consumer market. The business market relates to bulk sales. The…
Q: The concept of causation however can be influenced by intervening acts and contributory negligence,…
A: Causation means that one variable can influence the performance or existence of another variable. In…
Q: In terms of psychological influences on buying, why would Ford make its “Ford Pass” app available to…
A: Marketers observe the consumers' behaviors while purchasing something and analyze the factors…
Q: Huawei was included in the “entity list” set up by American government, faced with very strict…
A: First and foremost, let us define restricted products. When we talk about restricted products in…
Q: What did the listeria outbreak reveal about the quality control processes at Blue Bell plants, and…
A: Blue Bell creameries is a food company, whose parent country is United States of America. It…
Q: the interview process that big corporations like Apple and Hess tend to use at least one during…
A: Odd, entertaining and bizarre inquiries questions can be a useful asset to gather data about a…
Q: Under what conditions are market tests useful for sales forecasting? What are the ad-vantages and…
A: Market test or test marketing is one of the sales forecasting methods adopted by the companies to…
Q: What is marketing research? Why is it important?
A: Market research is not about a particular method or activity, it is what businesses call their…
Q: The furniture manufacturer, and the topic of sourcing materials for the manufacturing of tables has…
A: Many factors go into developing cost-cutting measures for a company's procurement process, such as…
Q: Personal selling is considered the world's oldest form of promotion and involves face-to-face…
A: A salesperson meets with a potential client in person to complete a transaction as part of the…
Q: What dimensions are used to segment business markets?
A: The business market is larger as compared to the consumer market. The business market consists of…
Q: How has Taobao created economic opportunities for Chinese entrepreneurs that were inaccessible to…
A: Ans. Introduction Taobao, alongside the other significant Chinese super-applications, including…
Q: Give your critical observation on the basis of literature explaining why some of the institutions…
A: Globalization can be explained as the interaction between different regions of the world through an…
Q: What is a market? What are the requirements for a market?
A: Ans. Introduction A market is a piece of frameworks, foundations, methodology, social relations or…
Q: discuss the variious sampling techinques that ensure the population of a research investigation…
A: Samples are chosen from the population by adopting a sampling technique. It is done because it is…
Q: you onw a pendrive company. how do you plan to extend the business in the
A: A company will create value for customers and shareholders. Shareholders will receive growing…
Q: identifying 5 lessons you have learned about international marketing from Netflix’s experience.
A: Daily basis, the world's greatest digital company provides various to entice young subscriptions…
Q: Door-to-door selling is the real strength of direct response retailing. 0 a) True () b) False
A: Direct Sales Representatives are those who sell door to door. Retail Sales Agents are the people…
Q: What is selective exposure? Why do people engage in it?
A: Consumer behaviour gives variety of information to marketers regarding their buying behavior,…
Q: In Marketing Analytics, What are the various statistical analyses approaches and metrics used to…
A: When the notions like marketing mix, reasoning, and abstract thinking are purposely fluctuated to…
What financial losses did Clicks and Unilever suffer as a result of the racist hair advertisement in 2020
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- In the case study of MATE1.COM: Digital Dating Dilemma, how important or critical is advertising to MATE1.COM?What role does social media marketing play in the promotional campaign of the retirement village? Do youthink the advertisement is targeting senior citizens orthe children of the household?What is behavioral targeting? Provide an example of behavioral targeting. How are firms responding to consumers and public advocates that it is a form of stalking consumers?
- Comparison of Competitve Advertisements: Samsung vs Apple Which advertisement is better at capturing current marketplace trends?Write a two pages rhetorical analysis of Adidas commercial "End Plastic Waste"Explain the phases of exposure, attention, and comprehension that occur when an individual is shown a particular advertisement. Give an example of advertisements you have seen that have used anthropomorphism to sell products. How did you react to such advertisements? What is your opinion on how effective these advertisements have been in capturing your attention. Give an example of advertisements that have involuntarily caught your attention. Which aspect of the advertisement attracted your attention?
- Select any one popular TV advertisement for any product/service that you find ethicallywrong/inappropriate/ offensive. Using any one ethical decision making model (threemodels covered in class during session1, chapter 2, or any other model) analyse andexplain the ethical issues involved and why they are wrong /inappropriate /offensive,from the perspective of any three relevant stakeholders eg consumers, company/brand,section of society involved or targeted eg women, children etc.Considering the largest bank in your college’s city or town:How might consumers’ needs differ?What types of products might meet their needs?What advertising media makes sense for the different segments of consumers?Which form of marketing may add value to consumers' lives, causing them to welcome and request certain marketing messages? Conversion Permission Network Organic posts Sponsored ads
- How do marketers of Apple watch use marketing and advertising to reinforce consumers to buy themComparison of Competitve Advertisements: Samsung vs Apple In what ways does each commercial connect emotionally with its target consumer?How can Digital or Internet marketing affects businesses to continue amidst corona virus (Covid-19)