What are the key elements of Spotify’s (music streaming) strategy? What keeps them competitive compared to other streaming platforms?
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- What are the key elements of Spotify’s (music streaming) strategy? What keeps them competitive compared to other streaming platforms?
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- What are the key elements of Spotify’s strategy?What keeps them competitive compared to other streaming platforms?What are the value chain components of Spotify as a streaming music platform and how does the company deliver value?Assess how Spotify competes with traditional and online music providers by reviewing the approaches it uses for different elements of the marketing mix. Suggest improvements
- Assess how Spotify competes with traditional and online music providers by reviewing the approaches it uses for different elements of the marketing mix. Suggest improvements and justify your answer.What type of motivations drive listeners to music streaming business?how could google use its innovativeness to succeed in the growing field of mobile marketing?
- You are the manager of digital communications of a furniture manufacturing company. Explain at least one digital marketing communications tool for each of the different stages of the marketing/consumer funnel (awareness, interest, desire, action and advocacy)which will be most effective during that stage.What challenges do subscription-based streaming services face in terms of customer retention, and what strategies can they use to mitigate these challenges?make a unique mission, vision, and goal in your company as a CCTV provider.
- How would you describe Spotify’s business model considering their subscription tiers? What makes it different?Discuss and explain with examples the significance of earned media in the life of a digital Marketing Strategist. Describe the metrics, dimensions, and KPIs specific to earned media analytics. Please use Digital Marketing Analytics concepts in your response.Make your own company to help SPOTIFY gain customers/ audience. KEY differentiators - Industry benchmark –