What are some criteria which need to be considered by a firm while selecting a particular Marketing strategy ?

Q: What are some of the ways to evaluate a marketing plan?

A: Introduction :  Marketing Plan's  is the key to achieving the specified goals . A marketing strategy…

Marketing Plan

A marketing plan is a roadmap used by a business organization to execute and track its marketing strategy. In other words, it is a set of specified actions intended to attract potential customers and clients and influence them to buy the product and services of the business organization.