Under Kant's Categorical Imperative, the idea of morality is the ultimate goal or objective by which people should live their lives. Where does the Categorical Imperative fit (or not fit) into your philosophy of business ethics?
Under Kant's Categorical Imperative, the idea of morality is the ultimate goal or objective by which people should live their lives. Where does the Categorical Imperative fit (or not fit) into your philosophy of business ethics?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Under Kant's Categorical Imperative, the idea of morality is the ultimate goal or objective by which people should live their lives. Where does the Categorical Imperative fit (or not fit) into your philosophy of business ethics ?
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Step 1: Define ethics
Note: The answer has been framed in a generalized manner.
Fundamentally, ethics serves as a code of conduct that helps people identify between good and evil. It serves as a foundation for ethical principles and values, guiding every choice and action. It is the set of principles that governs how people interact with other people and the environment, directing people to think through the implications of decisions while working toward what is ethically good and right.
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