two (2) primary imperatives that must be followed in designing an optimal       brand portfolio and ensuring that each brand has a distinct target market and positioning.

Q: Discuss the different product objectives and strategies a firm may choose.

A: A product strategy outlines a company's strategic vision for its product offerings by stating where…

Q: Describe how to create a brand, brand equity and setting product strategy for market offering?

A: A brand can be in the form of a specific name, particular design or a certain term which makes it…

Q: Compare any two brands with respect to below the line strategies adopted by them. Brands can be from…

A: Ans. Clothes and marketing advertising or marketing strategy where products are promoted to specific…

Q: What is brand? Discuss some of the brands?

A: A brand is a title or name given to a product. It separates a product from similar other products.

Q: Explain the four choices companies have when devel- oping brands. Provide an example of each.

A: A brand allows to showcase the product as an individual in the market. It is a mark, a logo, a word…

Q: Explain how product life-cycle strategies are summarised?

A: The product life cycle has four stages.  1.Introduction stage 2.Growth stage 3.Maturity stage…

Q: How should the organization differentiate its products? What are the product’s features, advantages,…

A: Consumer interest in one or more major features of a product or brand that makes it a better option…

Q: What choice of brand elements would you suggest that can be very effective for the company’s product…

A: Marketing is a vast field. It includes various topics like pricing, segmentation, branding, etc.…

Q: Explain what is meant by a hierarchy of needs and provide examples of one or more products that…

A: Ans. Introduction Hierarchy of needs are the needs that are necessary for the complete development…

Q: Select 4 products in various stages of the product life cycle. Note what stage of the life cycle…

A: The product life cycle consists of the strategies that products go through in their entire life.…

Q: Give two examples of popular products with very clear benefits.

A: There are a lot of products but we need to know the exact benefits that we can get from it. What are…

Q: Choose a brand of your choice and discuss its brand architecture strategy

A: Branding is the use of various brand attributes to distinguish the firm from other competitors in…

Q: Write a detailed market description for the product Pastillas and justification for its viability.

A: Pastillas is a beloved Filipino sweet delicacy made from a combination of condensed milk and sugar.…

Q: Identify one product you believe to occupy each stage of the life cycle of a product and provide…

A: An item life cycle is a period from an item initially being acquainted with buyers until it is…

Q: In each level, identify a certain kind of product, form, or brand.

A: There are four stages in the product life cycle namely introduction, growth, maturity, and decline.…

Q: To create the strong brand positioning, marketers typically focus on brand benefits in choosing the…

A: THE ANSWER IS GIVEN BELOW:

Q: A useful tool available to marketers for identification of brand development opportunities is brand…

A: So we can say that where foodpanda is a leading organization offering express food delivery services…

Q: Discuss how the new brand manufacturer will define its market segments and then begin targeting…

A: In the highly competitive business landscape of today, effective market segmentation and targeting…

Q: Choose a brand of your choice, outline the important macro- and microenvironmental factors that…

A: All businesses are affected by two types of environmental factors as they exist in the market. These…

Q: Which is best approach for positioning a brand- Structured or Unstructured? Please explain and give…

A: Simply said, brand positioning seems to be the process of establishing a positive image of your…

Q: Provide 5 Reasons for choosing the fire or houseowner takaful product.

A: Fire or houseowner takaful products are insurance products that can provide financial protection in…

Q: Name a brand that you believe is highly “successful.” list and briefly describe the criteria you…

A: The success of a business depends on several factors such as strategy, objectives, manpower skills,…

Q: Discuss how targeting works for a particular product or brand. Give one example

A: A target market can be defined a set of people who are most likely to use the products and services…

Q: State the characteristics of leading brands.

A: Brands- A commercial and marketing idea known as a "brand" assists consumers in recognizing a…