Try to visit a video on youtube "How McDonald's Marketing Strategy Makes you Hungry" and answer this following question: 1. What is the Mission and Vision of the company? 2. What is their business concept? 3. What is their business scope? 4. How they position their company's brand name? 5. SWOT Analysis of MCDonalds 6. Why McDonalds still not changing their Tagline “I’m Lovin it” after so many years?
Try to visit a video on youtube "How McDonald's Marketing Strategy Makes you Hungry" and answer this following question: 1. What is the Mission and Vision of the company? 2. What is their business concept? 3. What is their business scope? 4. How they position their company's brand name? 5. SWOT Analysis of MCDonalds 6. Why McDonalds still not changing their Tagline “I’m Lovin it” after so many years?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Try to visit a video on youtube "How McDonald's Marketing Strategy Makes you Hungry" and answer this following question:
1. What is the Mission and Vision of the company?
2. What is their business concept?
3. What is their business scope?
4. How they position their company's brand name?
5. SWOT Analysis of MCDonalds
6. Why McDonalds still not changing their Tagline “I’m Lovin it” after so many years?
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