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Trace how you might go through the steps in the consumer decisionprocess if you were thinking of buying a smart home device.

Trace how you might go through the steps in the consumer decisionprocess if you were thinking of buying a smart home device.

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Trace how you might go through the steps in the consumer decision
process if you were thinking of buying a smart home device.
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