TOMS Sustainability- Link to website-- https://www.toms.com/us/impact/planet.html 1. How did the TOMS organization address sustainability concerns inherent to their industry, if at all? 2. What other sustainable practices did this organization identify as priorities, and what kinds of business risks may they be taking on to prioritize those sustainable practices? 3. Do you think that the business risks the organizations are taking to prioritize their identified sustainable operations are worthwhile from a business perspective? Why or why not?

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Foreign Market Entry

Foreign market entry allows firms to sell their goods and services in the international market and expand their business in non-domestic markets. There are many foreign market entry strategies. A firm must take into account internal and external determinants while choosing the appropriate foreign market entry strategy. Few internal determinants include the firms’ objectives and global exposure, and the company’s financial and human resources. The external determinants include marketing, shipping, transportation costs, and degree of political, economic, and operational risks. Also, they involve the market size, competition level, and government laws of the targeted foreign market.