Case study: MĪHĪ CANNABIS: PLANTING THE SEEDS FOR A NEW RETAIL CANNABIS BUSINESS IN CANADA Given the inability to differentiate the organisation based on the products it sells, Mīhī should perhaps consider a service excellence strategy or any other market-related strategy or portfolio models to establish a differentiated value proposition. Explain how Mīhī might leverage service excellence and/or other market-related strategy models to establish a differentiated value proposition within the retail cannabis industry. DO NOT USE AI TO DETERMINE THE ANSWER.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Case study: MĪHĪ CANNABIS: PLANTING THE SEEDS FOR A NEW RETAIL CANNABIS BUSINESS IN CANADA
Given the inability to differentiate the organisation based on the products it sells, Mīhī should perhaps consider a service excellence strategy or any other market-related strategy or portfolio models to establish a differentiated value proposition. Explain how Mīhī might leverage service excellence and/or other market-related strategy models to establish a differentiated value proposition within the retail cannabis industry. DO NOT USE AI TO DETERMINE THE ANSWER.

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How might Mīhī leverage the service-excellence framework to establish a differentiated value proposition within the retail cannabis industry write an answer in 500 words? 

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