Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Transcribed Image Text:These are all factors of an effective promotion except:
A) The credibility of the communicator
B) The message and the medium of the message
c) The receptiveness of the audience to all that is being communicated
(D The inventory method of the products to be promoted
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